ja_mageia

Published in MediaPost’s Online Video Insider, “Online, In-Store: Two Big Opportunities for Video.”

In spite of the fact that most people - including those elusive teens and twenty-somethings - still spend a big chunk of time watching TV each day, the decrease in cost effectiveness of TV advertising is causing marketers to seek alternative platforms for their video ads. Right now, two big opportunities exist: online and in-store.

White Light Advertising  is happy to announce that Tony Cunnington has joined our team as Operations Director.

Tony brings a wealth of experience gained in the IT industry where he has owned and run successful software companies for over 20 years.

With a strong background in strategic planning and product development, Tony will be focused on technology, systems and project management.